Cortona, Citta dei Tesori Nascosti (City of Hidden Treasures) was created by three passionate friends — two Cortonese and an American — who want to preserve and share Cortona’s beauty and cultural heritage in a compelling way. They are identifying Cortona’s treasures (ancient and modern), finding a leading expert for each treasure, and the expert helps them discover a little-known secret. Then they make a short video of the expert describing the treasure and revealing the secret — a mini-series of treasures and secrets!
Enjoy these videos… learn secrets even locals don’t know… then come to Cortona and see for yourself.
Cortona, Citta dei Tesori Nascosti (City of Hidden Treasures) is the first long-term, bilingual, multimedia and multifaceted communication campaign ever launched for Cortona. This curious and devoted team identified over 140 treasures and recorded 32 videos the first year — with many more to go.
Meet the women who are making it happen! Learn why.
Welcome to a journey into the soul of Cortona. Curated by local and international experts, this exclusive mini-series offers a front-row seat to Cortona’s cultural heritage and current vitality — from Etruscan roots to Roman rule, Franciscan spirituality to Renaissance art, the best of Tuscan food and wine to magnificent natural beauty. Let us take you behind the scenes to discover the wonders of our land through the eyes of those who love and study them every day.
Cortona still has many secrets to tell. We are constantly filming and uncovering new wonders, adding fresh chapters to our series to keep the magic alive. Is there a special corner of Cortona close to your heart? A hidden courtyard, a forgotten story, or a breathtaking view you think we should feature in our next video? We would love to hear from you—send us your suggestions and help us map the city’s secrets. Visit us often or subscribe to our YouTube channel to ensure you never miss a hidden treasure.
We’ll add new treasures regularly. Follow us so you don’t miss any of their secrets.